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Inland Empire Cherubs
Community Event
INSTANT SELL OUT Over 1,000 caps sold upon release. $47,990
Role
Creative Director, Product Management
Project type
Merchandise, Branding, Content Creation
The Inland Empire Cherubs Cap – A Fusion of Local Pride and Style
Experience the unparalleled blend of two iconic brands with the Inland Empire Cherubs Cap. This masterpiece is a tribute to the unique character of the Inland Empire, distinctively set apart from Los Angeles, while harmoniously uniting the essence of both cities. Inspired by the legacy of the LA Angels and the Inland Empire 66ers, this cap is more than just headwear – it's a symbol of regional pride and sports heritage.
Launched as the 2023 Official On-Field Cap by New Era, it didn't just capture attention, it became a sensation. Fans embraced the cap immediately, leading to an astounding $47,990 in sales right at the debut. This cap isn't just a fashion statement, it's a phenomenon, consistently driving a robust revenue stream with no signs of dwindling.
